Online Advertising

Get More Customers With 4 Easy Online Advertising Strategies.

As online advertising efforts involve a budget (money), it is best advised to partner with a leading digital marketing company in the region as they are well versed with all stages of the marketing cycle and can help you obtain maximum results with limited spendings.

If you wish to expand your reach, attain more potential customers, and multiply your business profits, online advertising is the way to go. By making use of online advertising techniques, business owners can grow their business and achieve great ROI on the money invested.

Nowadays, with the advancement in online advertising techniques, business owners can choose from a wide variety of advertising options based on their exact business needs and ad spending budgets.

As online advertising efforts involve a budget (money), it is best advised to partner with a leading digital marketing company in the region like Brainverse Technologies as they are well versed with all stages of the marketing cycle and can help you obtain maximum results with limited spendings.

In order to gain more valuable customers here are the top 4 types of online advertising efforts, business owners can resort to.

Social media advertising

Your customers are on social media and its time your business ought to be as well. From all the social media platforms available, all of them provide businesses to run paid ads on their platforms.

Running paid ads on social media platforms comes with multiple advantages for businesses. As a business owner, you can reach a specific audience group based on your business offerings and business objectives.

Meaning, if you are kid’s clothing brands, you can specifically target individuals who are parents, mothers etc.in this way, you can narrow down your total audience to people who are interested in your business.

This ensures that your ad is shown to people who are most likely to buy or make a purchase. By making use of social media for online advertising, you can leverage various types of ad formats that align with your specific business objectives and goals.

Tip: As we stand as the renowned lead generation company in Kenya, we suggest making use of Facebook and me to run your ads.

As these platforms not only are sure to have your audiences on it regardless of your business type they all guarantee a better ROI on your advertising efforts.

Pay-per-click or PPC advertising

When we think of online advertising, the first things that come to our mind are PPC or pay-per-click ads.

By leveraging SEM (Search Engine Marketing) efforts, businesses can generate leads and boost sales. PPC is one of the best online marketing techniques.

We say this because, think about this, the moment you need to find a product or services, your first instinct is to look it up on Google. Did you know, nearly 85% of searches find answers to their queries on the first page of Google?

So, the bottom line is that if your website is not on the first page of Google, chances are you are lost in the crowd and will never reap profits.

On the other hand, if you have observed carefully, the first three links on Google have paid ads nothing but PPC ads.

These websites generate highly CTR as they are at the top of search engine result pages. Therefore, by running PPC advertising campaigns you can rank your websites or landing pages on the first page of Google and other search engines.

Influencer marketing

Nowadays, this is one of the most common and highly used online advertising methods.

Each and every business owner is keeping a chunk of the advertising budget for influencer marketing this is to show the need and demand for this type of marketing effort.

Influencer marketing can be monetary or non-monetary depending on the contract or decided advertising campaign. Here are some examples for a better understanding.

Monetary meaning, money is involved. So, say you are a newly opened business and want to cause brand awareness of your newly opened shop/store.

You can go in for a paid partnership with a well established local influencer and invite them to your store or for your store’s inauguration ceremony.

They in turn post about your business on their social media etc which inturn adds up to brand awareness and an increase in your own followers on your channels.

On the contrary in a non-monetary contract, suppose you are a salon or spa you can offer the influencers with a few free salon/ spa visits, in turn, they could add a post or story about your store/ business.

Re-marketing

As the word suggests, it does exactly that. It remarkets your offering to the user/ customer until they take the necessary action.

Have you noticed this? You conduct a search on Google, for example, red shoes and click on a website that sells red shoes. Later in the day, you go on to Facebook or a few other platforms and you see ads from this brand selling red shoes and other products.

Remarketing is nothing but a cookie-based technology that follows the users throughout their buying journey. With the help of remarketing, you can track visitors who visited your website and didn’t take the necessary action.

As these visitors visited your website, this indicates they are interested however, since they didn’t take any action on your site, you can target your ads to these users and compel them to take the action.

Online Advertising: This not only increases brand awareness but also doubles the chances for the user to revisit your website.

So, any assistance with setting up remarkable of your Business Positioned online, why don’t you take a step, and let us help you grow, we are HERE, FOR YOU? Just Leave your details below and we’ll call you.

Brainverse workplace

The Position Of Graphic Design In The World’s Market Over The Years

Early Days

Over the years, graphic design has been in existence. It was first coined by William Dwiggins when he first created the word to describe the art of designing with graphics back in 1922. Since then the graphic has forged ahead to take many forms.

As we all know that graphic design is a form of expression and therefore the ancient way of graphic design was drawings on the walls of caves. This form of communication proved to be effective in the 1900s when the first propaganda poster was coined with a slogan of “We can do it”.

Present Days

Today graphic has gained roots in all aspects as a result of advancement in technology. When you walk around in town the beautiful views of banners posters and other forms of graphic design keep lingering in one’s mind. Why do you think this is so? Many organizations and companies have seen the importance of using art in the form of graphics to air out their products. TVs and social media, for instance, are full of advertisements that are in the form of videos and animations. Visual communication is of great impact on one’s mind and graphic displays that very well.

Graphic Design
Graphic Design; Logo in 24hrs Delivery Time.

Example

Take for instance the animation video for Jamii telecommunication on Faiba (Mbugua). This video communicates its messages clearly and gives the company a great profit margin. That’s just one of the many examples of companies that are excelling as a result of using graphic design to market their business.

Graphic Design at Brainverse Technologies (KE)

The question again is where do we find companies and individuals to make and create incredible and eye-catching designs? The solution is here at Brainverse Technologies. We offer great graphic design services such as animated logos, explainer video for marketing your business products.

We noticed that many clients suffer from disjointed designs with variations in brand colors, fonts among their various items –logos, business cards, and even banners. Therefore, we came up with Business Brand Design Packages specially designed to give you design coherence and value for money.

Don’t be left behind Call Us today to take advantage of one of our business brand design packages that are designed to give you more value.

Have you had a chance to check out our amazing Web Development Packages?

Whatsapp us via +254719 425 584 or  Email us team@brainversetechnolgies.co.ke

Article by Viola Meli

Brainverse Technologies 

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Online Marketing Is the Next Step For Your Business- What Should You Do Now?

Online Marketing.

Alright, so by now, with the help from professional social media company like Brainverse Tech (KE). They established what exactly social media marketing is, what different types of the site they may encompass.

How Online Marketing can help your business, and why they may be the most important marketing tool for you. And if you are hooked on the idea, then it is time to contact a professional social media marketer like Brainverse Technologies, to make this dream reality.

Before you make the final push through, think about one final thing: what kind of social media marketing do you want to use to engage your business virtually with the rest of the world?

While you may not know this exactly, and while a professional social media Marketer can help you. Pinpoint the best opportunity for your company, having a preliminary idea may help the creative process.

Online Marketing
Brainverse; Digital Positioning

Image/Video

For example, do you offer a service or product that is best demonstrated and shown over a digital video? Or, would you rather work in a text-based format that allows you to share your written ideas with a customer base?

Or instead, would you rather use simple photographs and other highlights to emphasize the necessity of your services through a picture-sharing domain.

All of these are possibilities, and while all of them can be beneficial to your business, each one of them requires a different approach and method.

One of the great benefits of social media is that: it allows you to present truly personalized images of your business. In this regard, it provides you with the opportunity to establish a personal connection with your customer base while. at the same time standing out from the competition.

We all know how important branding is. The entire Corporation has been built on the premise of branding. Online Marketing presents your business with unparalleled opportunities to expand your company’s brand exposure. Even if you are just starting out with your business, it is possible to take it to the top with Online Marketing.

Let’s Start

In the event that you are not sure where to start with your Online Marketing campaign. Working with an experienced company can help you to get to the right start.

If you are sure about what you want, then let’s get started today. And, if you still aren’t sure, contact Brainverse Technologies. And we will work together to discover possibilities that will take your business to the next level

Whatsapp us via 0719425584 or  Email us team@brainverse.co

Web design and development.- #ByBrainverse

Web development refers to the terms used to describe the work of developing a web site for the internet while web design comprises many skills, knowledge, and discipline applied in the maintenance and production of the websites. Developing a website involves five main steps in developing a good and effective website which includes: –

  • Analysis- this refers to the process of doing the research on the content/info which should be useful and relevant, top ten checklists, and the targeted audience.
  • Organize: this refers to the arrangement of the content, page design, page layout whereby you maintain balance, consistency, and the integrity of the design and navigation.
  • Develop: in this step you develop the web page layout, site layout, graphics techniques which include logo and images which helps in enhancing the design and web page construction.
  • Implementation: activities involved in this include, final checklist, File Transfer Protocol used, user interaction.
  • Maintain: which includes marketing of the website, optimization, and traffic analysis.
wEB

Types of web pages.

There are two types of web pages which include, static(abstract) pages and dynamics(proactive) pages.in developing web there are tools and language involve which are Java, HTML/DHTML/XHTML, web design tools include frontpage and Dreamweaver, script language includes java scripts and VBS scripts, cascading style sheet and XML.

The website should be user-friendly, compatible in other words can operate well in different browsers not only that but also compatible with different devices like laptops desktops and tablets and smartphones. accessibility of the website should be easy including the blind and the disabled this is implemented by the use of real fonts and not images.

Keeping the website updated with the trending website design style more important. The topography of the website is also important as most website designers use multiple fonts which make the page easier to read and attractive. Parallax and infographics should be kept in mind while designing the website for a better result.

Websites serve a major role in improving and advertisement of the business globally. This will enable you to reach wide range customers with the Brainverse Technologies company we develop your website which will make you famous just in five days at affordable cost, call us now on +254719425584, follow us on Twitter, Instagram, and

Facebook Brainverse Technologies- Powering Innovation.

Article By Ibrahim.